Why Gnip Will Displace Google
Whether search is 90% solved or whether the last 10% will take 90% of the effort, - either or both according to Marissa Meyer - there is a lot of improvement to be had in search. If you honestly want to find authoritative information about a topic that’s been over-SEOed like ‘ring tones’ or ‘mortgages’ – or you’re searching for a semantically challenging term like ‘bush’ - or you’re looking for something particularly esoteric – Google leaves you with a lot of cruft to wade through.
